VenuIQ attended Event Technology Forum, a hosted buyer event in Canary Wharf, London. This event brings together corporate, non-profit and agency buyers on the hunt for the best technology for their events. Here’s what we learned from the day.
2023 has started off in a rush with in-person events back in force. Take a look at the conferences, meetings, exhibitions, and roadshows VenuIQ provided event technology for.
As your event technology partner, we provide you with the necessary metrics to prove the success of your event to your sponsors, speakers, exhibitors, and venue.
If you’re looking for an event technology partner, then we have a few tips for you. Service is by far the most important part of your event experience, and here’s how to select a suitable event tech partner.
VenuIQ provided the Annual Hotel Conference event organisers Questex with tracking technology to prove ROI for the event. Where did attendees go and when during the event
VenuIQ provided the event app technology for the ‘Monaco for You’ event. Read more about the event and our key takeaways.
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What is Bluetooth?
Bluetooth is a technology that almost anyone is familiar with. It dates back to 1989 when it was invented by the CTO of Ericsson (remember them?!). It is a technology for exchanging data between fixed and mobile devices over short distances using radio waves. Bluetooth generally operates at a frequency of 2.4GHz. It is a packet-based protocol, which essentially means that data is transmitted in packets over a digital network. After living its first few years without a uniform name, it was christened Bluetooth in 1997 after the 10th Century Danish King Harald Bluetooth. A name that has remained ever such.
In 2006, Developers at Nokia developed a new Bluetooth Standard which became known as Bluetooth Low Energy (BLE) and this is what VenuIQ uses. BLE was developed to overcome challenges that developers had with both traditional Bluetooth and Wifi technology. It was BLE that enabled the Internet of Things world to really take off. Unlike traditional Bluetooth, BLE doesn’t insist on an authenticated handshake (like you would on your phone) but rather sends advertising packets between devices that contain data that can be parsed by the receiving device. This has significant advantages over Wifi in this type of use case, mainly in terms of being hugely more accurate in terms of positioning, ease of deployment of more receiving units (Gateways), and meshing Gateways together to reach more areas with poor network connectivity and lower power usage. In addition, it transmits advertising packets over three separate frequencies to reduce interference (a common issue with RFID).
Whilst the most common use of Bluetooth is connecting mobile phones to cars, AirPods or other devices, as BLE it is used in many more other industries, notably Healthcare, and of course, events.