Smart Tracking
The VenuIQ beacon is your attendee’s digital identity during an event. It captures live movement, session attendance, and engagement data organisers can act on during the event and after it, without badge scans, app opens, or guesswork.
Achieve the same levels of insight in-person, as online
VenuIQ beacons capture what attendees actually do at your event. Where they go, which sessions they attend, who they meet, and how long they spend at each touchpoint. The data is collected passively and fed into the Event Intelligence dashboard, available live during the event and as a full picture afterwards.
For organisers, this means a clearer view of session performance, networking quality, and sponsor stand activity than badge scans or registration data alone can provide. Attendees benefit too, with smarter session suggestions, easier networking, and no more queueing to be scanned in.
Are you looking for enhanced data insights for your in-person event?
Why add smart tracking to your event?
Track Session Attendance
Guests with access to a session can auto check-in and out without the hassle of swiping badges. As an organiser, you’ll know exactly how many people attended each individual session.
Capture Interactions
With every interaction monitored, attendees can record who they met, the sessions they attended, and what exhibitors they visited.
Added Value to your event
Your event attendees’ data can be used to measure the success of individual sessions, prevent overcrowding, and provide added value to exhibitors and sponsors.
Enhanced Networking
Event participants can exchange contact information quickly and easily. When combined with our sophisticated in-app AI match-making facility, which suggests useful contacts, attendees can ensure they make the most of networking opportunities in the event.
Remove session attendance friction
- Remove time-intensive scanning and swiping of badges
- Automatically check in and check out attendees
- Let attendees passively collect speaker and exhibitor marketing material
Capture attendee connections
- Beacon records where attendees went and what connections were made.
- Which sessions were attended
- What exhibitors were visited
- Give attendees the option to share their location to aid networking and show their “last seen” location live in the event app
Contact exchange
- No more business cards
- Exchange information with LED feedback
- Captures time and location for each connection
- Access contact information post-event through the Event Builder app
Build your own new event world
Session Tracking
Live monitor from your administration portal the number of attendees who check in and out of your sessions and rooms. Use for crowd control purposes and to enable speakers to know the success of their engagement.
Recyclable Badges
Cut down on print waste with the smart tracking beacons from VenuIQ. Beacons can be date-wiped and used again and again from event to event.
Attendee Journey
Tracking data let you build a journey map of an attendee’s experience. Use this to build relationships with your speakers, exhibitions, and prove the value of your event for networking purposes.
Long Battery Life
Smart tracking beacons are designed to last for the longest of events and are reusable for 15+ years.
Contact Exchange
Measure the number of interactions and connections made between your attendees, speakers, and exhibitors. Prove the popularity of your event and use in negotiations in future years.
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